Enter for the chance to win 1 of 5 pairs of tickets to Cheltenham Preview Night on 05 March 2026.
I. KQC
- UK 18+.
- Available in shops displaying this poster between 09/02/26 and 22/02/26.
- To enter, scan the QR code and complete form.
- Smart phone and internet access required.
- No purchase necessary.
- 5 prizes each of 1 pair of tickets for Cheltenham Preview Night at Cheltenham Racecourse on 05/03/26.
- One entry per person.
- Promoter: William Hill Organization Limited 1 Bedford Avenue, London, WC1B 3AU.
II. SIGNIFICANT CONDITIONS
1. To enter, scan the QR code from the promotional material available in participating shops using a smart phone and enter your name, mobile phone number and email address via the William Hill Chatbot at any time between 00:00:01 GMT (UK time) on 09/02/26 and 23:59:59 (UK time) on 22/02/25 (the “Prize Draw Period”) for valid entry and the chance to win the Prize (the “Prize Draw”).
2. You can only enter the Prize Draw once. Multiple entries by the same individual (determined by phone number, email address or other identifying information) will be disqualified, and only the first valid entry will be counted.
3. It is free to enter the Prize Draw.
4. The Prize Draw is only available in selected shops.
5. Each Prize consists of one (1) pair of tickets to the Cheltenham Preview Night on 05/03/2026 at Cheltenham Racecourse (the “Prize”). All attendees must be aged 18 or over. The Prize (or any part of it) is non-transferable and may not be sold or exchanged for cash.
6. Entrants will be drawn at random from valid entries to the Prize Draw as soon as reasonably practicable after the Prize Draw Period has ended using a random selector tool available at https://www.random.org/. If you are successful in the Prize Draw and selected as a winner, our Customer Contact Centre Team will contact you via the telephone number you provided at the time of entry and will ask you to confirm the following details: your name, email address, mobile telephone number and proof of age and identity.
7. In order to successfully claim the Prize, you must:
a. Respond to our Customer Contact Centre Team with the requested details within 48 hours of first contact;
b. Provide all details requested to William Hill’s satisfaction; and
c. Meet all eligibility criteria for the Prize Draw.
8. If you are contacted but do not respond to our Customer Contact Centre Team within 48 hours, or if you do not comply with the verification checks or are not otherwise able or available to claim the Prize, we will draw another valid entrant and repeat the process, and your opportunity to win the Prize will be forfeited.
9. If you are confirmed as an eligible winner of the Prize Draw, we will, at our discretion, arrange for the Prize to be sent to your email address, or otherwise arrange for your collection of the Prize.
10. Prizes are limited to one (1) pair of tickets per winning customer.
11. If you are a winner of the Prize Draw, your personal data will be stored within the Chatbot program.
12. Entrants must be aged 18+. UK residents only.
13. Smart phone and internet connection required to enter.
III. HOW TO TAKE PART
1. Look out for the QR code in the promotional material in participating shops.
2. Scan the QR code and enter your details via the William Hill Chatbot during the Prize Draw Period.
3. If you are contacted via your mobile telephone number as a winner, respond within 48 hours to confirm your details, identity and age to claim your Prize.
IV. ADDITIONAL INFORMATION
1. In accordance with our general terms and conditions and our cookies and privacy policies, when you participate in this offer, we will need to collect and store certain information about you. Please click the links below for:
- Terms and conditions, and William Hill Online and Retail privacy notices
- Cheltenham Preview Night Competition - Privacy Notice
2. If you do not agree to this use of your information, or our terms and conditions, please contact our team via email to dataprotection@williamhill.com.
3. William Hill may (i) publish the surname and county of each Prize winner on its website; and (ii) make available the surname and county of each Prize winner to anyone who sends a request to retailcustomersupport@williamhill.co.uk within 12 weeks of the Prize Draw closing (in each case, to evidence that the Prize draw has taken place) unless the Prize winner objects to the same by ticking the “opt out” box on the Prize Draw entry form. Notwithstanding the foregoing, William Hill reserves the right to share Prize winner details with any regulatory body by which it is governed (including, without limitation, the UK Gambling Commission and the Advertising Standards Authority (ASA)) as required by applicable law and regulation.
V. GENERAL TERMS AND CONDITIONS
1. By entering this promotion, you agree to these terms and conditions.
2. All customer offers, promotions and prizes are strictly limited to one per person, family, household address, email address and IP address. William Hill reserves the right to withdraw the availability of promotions to any customer or group of customers at any time.
3. Promotional offers are intended to enhance a customer's enjoyment of our services and any attempts to manipulate or abuse of the spirit of a promotion, will not be tolerated and may lead to forfeiture, blocking or cancellation of any prizes under this promotion, as well as an immediate exclusion from this and future promotions and/or closing of the account (as applicable). William Hill in its reasonable discretion will decide what amounts to manipulation or abuse of a promotion.
4. Prizes cannot be sold or exchanged for cash (or any other prizes) and cannot be transferred to anyone else.
5. If any prize becomes unavailable for whatever reason, William Hill reserves the right to substitute the prize for an alternative prize of equal or greater value. There is no cash alternative available.
6. William Hill will not be liable for any changes made to any such prizes (including, without limitation, any changes to dates, times, locations or the nature of any such prizes due to interruption, postponement, delay, cancellation or otherwise).
7. The winner of any such prize must comply fully with any additional terms and conditions issued in connection with such prize (including, without limitation, any ticket terms and conditions, general terms of admission, dress codes or alcohol consumption restrictions). William Hill reserves the right to withhold delivery of, and/or cancel, any such prize if it reasonably suspects that the winner has not complied, or will not comply, with any such additional terms and conditions.
8. Unless expressly stated otherwise in these terms and conditions, William Hill is not responsible, and will not be liable, for any travel or other costs or expenses in connection with any prizes.
9. In the event of any breach of these terms and conditions, or a customer becoming ineligible to participate in any promotion (at William Hill's reasonable discretion), William Hill reserves the right to withhold delivery of, and/or cancel, any prizes under any such promotion and William Hill will not incur any liability whatsoever.
10. William Hill reserves the right at any time and from time to time to modify or discontinue, temporarily or permanently, this promotion without notice.
11. William Hill’s decision on a dispute in relation to this promotion will be final. No correspondence will be entered into.
12. William Hill accepts no responsibility for data, delivery or any other errors or delays in connection with this promotion.
13. The promotion is governed by the laws of England and Wales and the parties submit to the exclusive jurisdiction of the English courts.
14. The promoter of this promotion is William Hill Organization Limited (trading as ‘William Hill’), a company incorporated in England and Wales, with company number 00278208 and whose registered office is at 1 Bedford Avenue, London, WC1B 3AU.
15. For full details of our general terms and conditions and our cookies and privacy policies, please visit our website (https://www.williamhill.com/).